Font size
  • S
  • M
  • L

"Fashion Revolution Day"


>Photographer: Keiron O'Connor Model: Portia at Storm Corset: Katharine Hamnett Jacket: Katharine Hamnett Jeans: Komodo Bag: MAITRI Stylist: Stevie Westgarth Make-up: Jo Frost Hair: Eliot Bsilla

Photographer: Keiron O'Connor
Model: Portia at Storm
Corset: Katharine Hamnett
Jacket: Katharine Hamnett
Jeans: Komodo Bag: MAITRI
Stylist: Stevie Westgarth
Make-up: Jo Frost
Hair: Eliot Bsilla

Fashion: a pastime that makes us happy. If we discover clothing and accessories that we like, both our happiness and our expectations grow. But just hold your horses for a moment! What about that clothing item in your hands, who made it and in what sort of environment? Have you ever considered such issues? Why is it that we can buy such a wide variety of items at such convenient prices? Have you ever wondered about that?

On April 24th 2013, there was a tragedy in the suburbs of Dhaka, the capital of Bangladesh. An eight-story building whose tenants included a sewing garment factory unexpectedly collapsed resulting in the deaths of more than 1,000 garment laborers. This development made us confront the harsh realities of fashion production, which has previously neglected working environment issues while being preoccupied with production costs.

To ensure that such a tragedy is not repeated, as part of a campaign conducted worldwide to address fashion-industry values, April 24th has become "Fashion Revolution Day," the purpose of this day being to develop an industry both more sustainable and considerate of people and the environment. We hope to transform both the burden placed on the socially-vulnerable labor force and the structure of the fashion industry. On this year's "Fashion Revolution Day" (the first anniversary of the tragedy), in raising the question "Who made your clothes?" as a worldwide theme, non-government organizations (NGOs), labor unions and fair trade associations will initiate a variety of events and actions in more than 40 countries.

Here in Japan, in cooperation with "Ethical Fashion Japan," "Global Village" (the parent NGO of "People Tree" which specializes in fair trade issues), will hold an event at SHIBAURA HOUSE in Shibaura, Minato Ward. At the event, "The Garment Girls of Bangladesh" (a documentary film) will be screened. Furthermore, talks on fair trade and ethical fashion are planned along with a social event. Why not participate on this day as well, and give some thought to the way in which fashion as a business is conducted? As an individual consumer, this event will give you the opportunity to know something of the realities of the fashion industry; it will also give you a chance to consider the meaning of fair trade and ethical fashion. Please refer to the following links for more details.

The Global Village Fashion Revolution Day
http://globalvillage.or.jp/archives/event/fashion-revolution-day (in Japanese only)
Twitter @Fash_RevJAPAN

FASHION REVOLUTION DAY
http://www.fashionrevolution.org/
Twitter @Fash_Rev