|Model Hana Matsushima with a red cup|
Organized by the Japan Association for the World Food Programme, an official support agency in Japan for the United Nations World Food Programme, "WFP Charity Photo Exhibition: Fill the Cup with Hope" is a special photograph exhibition that aims to promote a support for the WFP's School Meals Programme, which is to supply nutritious school meals to children suffering from starvation.
There are a number of children who are not able to have even one meal a day and live unsecured lives while fighting against hunger. Some of them eventually lose their lives due to starvation and malnutrition. The WFP's School Meals Programme provides children with nutritious meals at schools, such as porridge, which is served in a red cup. The red cup has been adopted to symbolize hope that these school meals may bring to the children and to represents a program's message that a little food can make a big change for the children's lives.
The photo exhibition features popular fashion models who support the program's purposes and agree to help promote the understanding of importance of eliminating starvation among children. The models volunteered to pose with the red cup and were photographed by Naotaka Miyamoto, a professional photographer who also volunteered to take pictures for the exhibition. The exhibition is held at GYRE in Omotesando, which is also sponsoring the exhibition and opening its space for free of charge.
WFP plans to supply school meals to all school children in the world by 2015. However, unfortunately, the issue of starvation among children has not received as much attention as it should. We encourage you to visit the exhibition and get inspired by what is taking place to help poor children in the world.